WE Realty · Real estate brokerage & marketing · Riyadh, Saudi Arabia

Real Estate.Real Impact.

We sell the Kingdom’s most ambitious communities.

I want toBuy a home Lease a space Develop or list with us

Now sellingMashael Al FursanNortheast Riyadh · with NHC

Scroll

01Brand story

Real estate is never just about property. It is about the people whose lives, ambitions and futures are anchored to it.

WE Realty was built on that conviction. From the heart of Riyadh, we connect people to exceptional opportunities across the Kingdom, pairing deep market insight with a relentless standard of service.

We are the dedicated brokerage and marketing company built as a sister company to Ezdihar Real Estate Development. Where Ezdihar designs, finances and builds, WE Realty sells, leases, markets and brands, and brings that same institutional expertise to developers, owners and investors across Saudi Arabia.

The name carries a promise. In Arabic we are وجهة ازدهار, a destination for prosperity. In every deal, that is the outcome we work toward.

Our mission

We connect people to exceptional real estate opportunities. With trust, insight and innovation, we deliver real impact and long-term value.

02Our values

Four principles we build on

Every relationship, deal and decision is measured against these. They are the operating system beneath the brand.

Trust

We build lasting relationships based on transparency and integrity.

Expertise

We bring market knowledge and experience to deliver smart solutions.

Innovation

We embrace creativity and technology to stay ahead.

Commitment

We are dedicated to achieving the best results for our clients and partners.

03Our heritage

Built on the Ezdihar success story.

WE Realty draws directly on the track record of Ezdihar Real Estate Development, our sister company and the professional development arm of the Fawaz AlHokair Group. We understand these developments because our own group planned, financed, built, sold and leased them.

Fawaz AlHokair Group

30+years of experience

24companies

06sectors

30Kemployees

Source: Ezdihar company profile, August 2026.

1M+sqm GLA by 2030

10Kresidential units by 2030

05premier masterplans

03major cities

04Open for enquiries

Two communities, taking enquiries now.

Mashael Al Fursan: apartment buildings along the main road at sunset

Now selling

Al-Fursan, Northeast Riyadh

Mashael Al Fursan

A vibrant residential community in northeast Riyadh, developed with NHC.

116,000+sqm of land

1,150homes

26residential buildings

View project

Ezdihar Hills: entrance gateway on the main road at dusk

Soon

Prince Turki Al Awwal Road, Riyadh

Ezdihar Hills

A pedestrian-first, car-free community steps from King Saud University and U Walk.

155,000+sqm total land area

66,000+sqm landscaped zones

1,500units, studios to 3 bedrooms

View project

05Our services

A full-service brokerage and marketing partner.

Five integrated disciplines, so developers and owners work with one accountable partner from strategy through sale, lease-up and beyond.

One partner. Five disciplines.

Real estate brokerage

Residential & commercial sales
Off-plan sales
Property acquisition
Transaction management

Leasing

Residential & commercial leasing
Tenant & landlord representation
Lease management

Sales generation

Lead generation & qualification
Sales funnels & CRM management
Appointment setting
Sales conversion strategy

Marketing

Marketing strategy & digital marketing
Social media & paid advertising
Content marketing
Campaign budgets & management
Brand strategy & identity
Logo design & brand guidelines
Graphic design, photography & videography
Drone content, 3D visuals & motion graphics
Website design & development
Landing pages & SEO
CRM integration & analytics
Property launches & exhibition booths
Open houses & corporate events

Property & facility management

Facilities & community management
Maintenance & operations
Service charge management
Tenant relations & retention

06Portfolio

The developments behind our expertise.

Now selling

Residential · Al-Fursan, Northeast Riyadh

Mashael Al Fursan

A vibrant residential community in northeast Riyadh, developed with NHC.

116,000+sqm of land1,150homes

Soon

Residential · Prince Turki Al Awwal Road, Riyadh

Ezdihar Hills

A pedestrian-first, car-free community steps from King Saud University and U Walk.

155,000+sqm total land area66,000+sqm landscaped zones

Jeddah Cove: lagoon and waterfront shops at sunset

Now leasing

Commercial · Red Sea Corniche, Jeddah

Jeddah Cove

A retail lifestyle centre on the Red Sea Corniche: shopping, dining and entertainment.

140,000sqm land area163,000sqm built-up area

Ezdihar Park: office buildings seen from the main road

Now leasing

Commercial · Prince Turki Al Awwal Road, King Saud University, Riyadh

Ezdihar Park

Seventeen office buildings with retail, F&B and gardens inside the King Saud University campus.

17office buildings100,000+sqm GLA

Garden Residence: aerial view of the low-rise residential blocks and central garden

Sold out

Residential · Hittin District, Riyadh

Garden Residence

Curated luxury in a green setting. 256 apartments, sold out off-plan.

256apartments24,000sqm land area

Mercato Plaza – Al Nuzha: storefronts and parking at sunset

Now leasing

Commercial · Al Nuzha, North Riyadh

Mercato Plaza – Al Nuzha

Retail, cafés, dining and showrooms serving the Al Nuzha community.

16,445sqm site area8,565sqm leasable area

07Why partner with us

The WE Realty advantage.

Developer DNA

Built from inside a real estate development company. We think in gross saleable area, absorption rates and stabilized yields, not just impressions.

One accountable partner

Brokerage, leasing, marketing, branding, creative, digital and events sit under one roof. No fragmented vendor management.

Group-backed credibility

As part of the Fawaz AlHokair Group ecosystem, we have direct access to institutional relationships across construction, finance and community operations.

Proven, not promised

Grounded in developments that have sold out and leased up: Garden Residence, Jeddah Cove, Ezdihar Park, Ezdihar Hills and Mashael Al Fursan.

08In motion

The portfolio, on screen.

A short film across Ezdihar Park, Ezdihar Hills, Jeddah Cove and Mashael Al Fursan: the communities our team sells, leases and markets.

Ezdihar Park Ezdihar Hills Jeddah Cove Mashael Al Fursan

Film: Ezdihar Holding, October 2026.

09In the news

Ezdihar in the headlines.

Headlines as published. Links open the original article.

12 Nov 2024argaam.comInvestment Capital and Ezdihar Real Estate Development sign a real estate development management agreement worth one billion riyals 11 Nov 2024argaam.comEzdihar Real Estate Development launches Ezdihar Park project for high-quality office spaces with an area of 100,000sqm 8 Nov 2024constructionweekonline.comEzdihar Real Estate Development unveils $293M business centre in Riyadh 7 Nov 2024cbnme.comEzdihar Real Estate Development launches a SAR 1.1 billion office and lifestyle project on Prince Turki Al Awwal Road in the King Saud University district 24 Jan 2023X · @SaudiProjectTourism Development Fund inks financing deal with Ezdihar Real Estate for Jeddah Cove project

10Our partners

Trusted by leading brands.

11Enquire

Tell us where you are headed.

Choose a journey and the right team, sales, leasing or business development, will contact you.

—Careers

Join the team building Saudi Arabia’s next generation of real estate.

We are growing a world-class brokerage, marketing and creative team in Riyadh. If you are driven by real estate, brand and impact, we want to hear from you.

Send your CV